14th September 2010: VADition, the value adding Social Enterprise distributor, has today announced that Proofpoint, a leading provider in cloud-based email security, email archiving, and data loss prevention has selected VADition to extend its UK market penetration and drive sales growth of its range of Software as a Service (SaaS) solutions. Since being established in 2002, Proofpoint has emerged as an enduring leader in email security, and the first to fully embrace SaaS as a key delivery mechanism for its technology. VADition’s remit will be to focus chiefly upon this SaaS component of Proofpoint’s product offering, though in fact it has access to the full portfolio of all its cloud-based email security, archiving and data loss prevention (DLP) appliances.
“Choosing VADition as a distributor for Proofpoint’s market leading solutions furthers our commitment to our channel,” said Dean Hickman-Smith, senior vice president of worldwide sales at Proofpoint. “We are proud to have VADition onboard, and feel that they have a strong understanding of the market trends, have proven capabilities to communicate the benefits of SaaS, are able to support its technical requirements, and can motivate resellers to adopt new business models.”
VADition, already the leading UK innovator in cloud-based distribution, will play an integral role equipping resellers to build and promote their own Proofpoint cloud-based services and benefit from wide margins, recurring revenues and rapid, simple to convert sales cycles.
“Resellers have a great opportunity to seamlessly become cloud service providers, with the backing of a vendor who understands exactly what that takes, and a distribution partner with the extra knowledge and resources to provide the necessary support,” said Barrie Desmond, business development director at VADition. “This offering benefits everybody, primarily the reseller and its end customer.”
Proofpoint focuses exclusively on the art and science of Software as-a-Service (SaaS) and hybrid email security, management, and compliance solutions. Organizations around the world depend on Proofpoint’s expertise, patented technologies and on-demand delivery system to protect against spam and viruses, safeguard privacy, encrypt sensitive information, and archive messages for easier management and discovery. Proofpoint’s enterprise email solutions mitigate the challenges and amplify the benefits of enterprise messaging. Learn more at http://www.proofpoint.com.
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About VADition
VADition (www.vadition.com) is a Value Adding Distributor introducing a new wave of technologies to its partners in the UK. These technologies form the basis of its 'Intuitive Technologies' strategy, a range of Internet inspired platforms and services designed around simplifying increasingly complex and overloaded information infrastructures. The products chosen mirror the self-service behaviour of an increasingly IP savvy society - business and consumer. The characteristics of VADition’s chosen vendor partners therefore must demonstrate a belief in new business models embraced within 'Web 2.0', and have designed their technology around 'Self Service' or simplification.
For more information please contact:
Zara May
Cohesive Communications
vadition@cohesive.uk.com
01291 626200
